Bragg Gaming Group Inc. (BRAG) is making headlines again, this time by extending its successful partnership with BetMGM into the Pennsylvania market. This move further solidifies Bragg’s position as a key player in the iGaming sector and represents a clever way to strengthen the company’s presence in North America.
Leveraging the cutting-edge FuzeTM promotional features, which are intended to increase player engagement, these games are powered by Bragg’s cutting-edge Remote Game Server (RGS) technology. Popular games from Bragg’s Atomic Slot Lab studio are part of the start, along with upcoming titles from Wild Streak Gaming and other exclusive partners.
BetMGM Vice President of Gaming, Product, and Casino Oliver Bartlett emphasized Bragg Gaming Group’s critical position as a strategic partner for BetMGM in Michigan and New Jersey. These games have a track record of success in other regulated marketplaces and mentioned that players moving from the land-based industry are familiar with them. Clearly, there is confidence in the attraction of Bragg’s new online casino content to players in Pennsylvania and a successful partnership.
New Frontier for BRAG
Particularly in the developing markets of North America and Europe, Bragg Gaming’s emphasis on becoming a content-centric provider of iGaming solutions is paying dividends. This means the company’s approach is focused on expanding its market reach, developing strategic alliances, and broadening its content offering.
Seven of the 19 new, unique online casino games that Bragg Gaming unveiled in the first quarter of 2024 were developed by the company’s in-house Bragg Studios. Bragg’s exclusive game plan for North America was further enhanced at this time with the launch of online games by well-known land-based slots producer King Show Games. Additionally, Bragg Gaming introduced Boardwalk Slots Bankers in Cash, its second unique slot game, specifically for use on the Caesars Palace and Caesars Sportsbook online casinos in Michigan and New Jersey.
A Solid Track Record
With its calculated growth and cutting-edge game portfolio, Bragg Gaming Group puts itself in a strong position to maintain its rising trajectory in the cutthroat iGaming market while providing a growing player base with interesting and superior content. But how is it already doing?
Bragg Gaming Group has not only increased its market share but also announced a little 4.2% gain in Q1 revenue, reaching a record EUR 23.8 million for the period. Even though adjusted EBITDA and gross profit decreased somewhat to EUR 3.4 million and EUR 11.4 million, respectively, Bragg is still quite determined to improve its financial performance.